Respironics, a subsidiary of Philips Healthcare division, provides medical devices to a niche segment of people having respiratory related illnesses.

One of the key challenge in the campaign was the lack of awareness for the disease itself among the Indian masses.

We set out to segment the people who were most probable to have the OSA related disease.

Westford School of Management is a well known name in UAE for providing quality education at graduation and post graduation level.

We set out with search advertising initially, creating exclusive landing pages for each course and adjusting the campaign accordingly. This brought down the cost per lead significantly though the number of leads achieved were still low.

All India Radio, also known as Akashvani – ‘voice of the sky’, is the official national public radio broadcaster of India.

Reaching out to a population of 1.2 billion people through 416 radio stations, it is one of the largest media organizations in the world.

Italia, as by name, is an Italian cuisine themed fine dining restaurant in Delhi by one of the heavy weights of Indian hospitality industry, The Park Group

Even after 3 years of its existence it was known to only few as it truly was.

Italia doesn’t have strong digital presence, hence we started with creating the Social properties for Italia on various sites such as fb, Twitter, Pinterest, etc